Why I Fell in Love with Film in the First Place

There wasn’t one single moment I knew I’d be doing this for a living — it was more like a slow reel of moments that stacked up until it became obvious.

It started with my dad filming my karate meets. I remember the feeling of being on camera — testing for belts, doing forms, weapon routines — and just feeling seen. Then it flipped. I became fascinated by what was happening behind the camera.

When the AND1 Mixtapes dropped, I was hooked. I’d practice basketball moves, film myself, and cut my own highlight reels — learning to edit not just what people saw, but how they felt it.

Later, in 2005, I was making music with friends and needed content for my artist. That’s when someone told us about this new site called YouTube. We figured, “Cool — we can share our videos with the world now.” We didn’t know we were stepping into a whole new era.

Now it’s second nature — everyone posts daily. But back then, we were experimenting. Creating. Telling our story on a new stage. And I haven’t stopped since.

Film and video gave me a way to imagine new worlds — but also understand the one I’m in. These days I see things differently: every good story has a backstory. Every camera angle, every cut, every color — it all says something about the life you want people to feel.

That’s what drives me now. Not just making great visuals, but shaping honest connection. Helping real people share who they are — and why it matters — through light, motion, and story.

It’s not about flash. It’s about feeling.

And I’ve been chasing that since the beginning.